Is Lego Bionicle discontinued?
Discontinuation. On November 24, 2009, Lego announced that production on new Bionicle sets would cease after a final wave was released in 2010. The decision was made due to recent low sales and a lack of new interest in the theme, possibly brought on by its decade-long backstory and lore.
Is Lego making Bionicle coming back?
Bionicle won the fan vote for Lego’s 90th-anniversary contest last year, which means it’s in the running for a new set designed by the Lego Ideas team in 2022. A commemorative set sounds great, but if the Lego Group really isn’t planning on rebooting Bionicle, it’s making a huge mistake.
Did Bionicle saved Lego?
BIONICLE is one of the most successful and longest lasting LEGO brand series, having “saved” the company in the 1999 through 2001 financial crisis.
What is Lego Bionicle based on?
“Bionicle” is a portmanteau constructed from the words “biological” and “chronicle”, which is also actually derived from the word “bionics”. The concept is similar to Lego Group’s earlier themes, Slizers/Throwbots and RoboRiders in that each of those lines had characters based on classical elements.
Why did Bionicle G2 fail?
The reason for the failure of the G2 BIONICLE is simple. The skull monster is everywhere. Lego has given up the uniqueness of BIONICLE. Instead, they denied the view of the world they have held over the past decade by dragging the Skeleton seen in the Game of Thrones into the BIONICLE Universe.
What are old bionicles worth?
Originally retailed for US $59.99, currently sells for US $180 and up on eBay and Bricklink. Rare pieces include part #43093, which the set has 22 of in white. It appears in hundreds of sets in blue, and this is one of three LEGO sets to feature it in white.
Why did Lego fail in 2004?
They Got to Really Know Their Audience. One reason that Lego nearly went bankrupt was because they lost sight of who their target audience was. They made unfounded assumptions, hastily innovating and creating without really researching beforehand to find out if that was what their audience actually wanted.
Are old bionicles worth money?
Originally retailed for free as promotional sets, currently sell for around US $15 and up on eBay and Bricklink.