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What is CASA product in banking?

What is CASA product in banking?

CASA stands for Current Account Saving Account. This is a unique feature which banks offer to their customers to make them keep their money in their banks. The account combines the benefits of savings account and checking accounts.

How CASA is important for banks?

A CASA tends to be a cheaper way for a bank to raise money than issuing term deposits, such as certificates of deposit (CDs), which offer higher interest rates to the customers. Financial institutions encourage the use of a CASA because it generates a higher profit margin.

What is a good CASA ratio for a bank?

CASA ratio of a bank is the ratio of deposits in current and saving accounts to total deposits. A higher CASA ratio indicates a lower cost of funds, because banks do not usually give any interests on current account deposits and the interest on saving accounts is usually very low 3-4%.

Who can open Casa account?

CASA Family

  • Club a Current Account with a Savings Account of your own or of your family members.
  • All family members can enjoy superior product benefits with Family Banking.
  • Flexibility of maintaining the required minimum balance in any one (or more) of the accounts.

How can banks increase casa?

10 strategies for driving bank deposits

  1. Analyze your best customers.
  2. Raise your deposit rate.
  3. Invest in your community.
  4. Make sure your local SEO is up-to-date.
  5. Use online advertising.
  6. Make sure your website is responsive.
  7. Tie in other services.
  8. Partner with reputable businesses.

What is CASA ratio of SBI bank?

Financials

Key Financial Ratios of State Bank of India (in Rs. Cr.) Mar 22 Mar 20
Key Performance Ratios
ROCE (%) 1.42 1.79
CASA (%) 44.51 44.22
Net Profit Margin (%) 11.49 5.63

What is the role of CASA sales?

Job Role and Responsibilities: Administer and ensure compliance to all sales practices in branch. Maintain the productivity of the sales officers (SOs) Meet the business targets. Identify sales opportunities.

What are the documents required Casa account?

Proof of identity of the proprietor/trader/professional/institution/association, etc. such as the PAN card. Additional documents for individuals include voter ID, passport, driving licence. Proof of address for an individual: Telephone bill, electric bill.

How can I increase my CASA deposit in bank?

How do I Mobilise a CASA deposit?

5 Effective Tips to Increase Deposits

  1. Customer Research. To begin with, research is key.
  2. Promote Popular Draws. Through surveys, try to find out what entices people to deposit money in your FI.
  3. If Possible, Offer a Higher Deposit Rate.
  4. Go Local.
  5. Enlist First-Rate Software.

How do you sell bank products to customers?

7 Common Sense Ways to Increase Bank Cross-Selling

  1. Start With the Lowest Hanging Fruit.
  2. Stay Connected.
  3. Continually Evaluate Upsell Opportunities.
  4. Empower Your Customer-Facing Employees.
  5. Ask for Referrals.
  6. Leverage Offline and Online Channels.
  7. Measure and Reward What You Want Done.

Which is the 2nd private bank in India?

HDFC Bank Ltd
List of Private Sector Banks in India

S.NO Name Sales ₹ Cr
1 ICICI Bank Ltd 161336
2 HDFC Bank Ltd 155885
3 Axis Bank Ltd 80848
4 Kotak Mahindra Bank Ltd 56815

What is PCR bank?

Provisioning Coverage Ratio (PCR) A Provisioning Coverage Ratio or PCR is the percentage of funds that a bank sets aside for losses due to bad debts. A high PCR can be beneficial to banks to buffer themselves against losses if the NPAs start increasing faster.

What is CASA sales Executive?

Positions Reporting to Role: Sales Officers CASA. Job Role and Responsibilities: Administer and ensure compliance to all sales practices in branch. Maintain the productivity of the sales officers (SOs) Meet the business targets.

Who is sales manager in bank?

A sales manager in a bank is responsible for selling bank products to its retail customers. They can be involved in the selling of Credit Cards, Bancassurance (insurance provided by banks), CASA (Current Account, Savings Account) etc.

What is Casa KYC?

KYC (Know Your Customer) and AML (Anti Money Laundering) refer to sets of US law which requires a business that is engaged in monetary services to collect, retain, and report data about users. Casa is not a custodian of funds. As such, we are not required to gather personal identifying information about our customers.

What is Casa in banking?

A CASA tends to be a cheaper way for a bank to raise money than issuing term deposits, such as certificates of deposit (CDs), which offer higher interest rates to the customers. Financial institutions encourage the use of a CASA because it generates a higher profit margin.

Is Casa a good investment?

It pays very low or no interest on the current account and an above-average return on the savings portion. CASA is most commonly used in West and Southeast Asia, though the CASA structure is available globally.

Why do financial institutions encourage the use of CASA deposits?

Financial institutions encourage the use of a CASA because it generates a higher profit margin. Because the interest paid on the CASA deposit is lower than on a term deposit, the bank’s net interest income (NII) is higher.

What are the advantages of Casas for banks?

Thus, CASAs can be a cheaper source of funding for banks. Demand deposits like CASAs let customers exchange a higher rate of interest for higher liquidity by giving them immediate access to their funds.